About

Best described as a marketeer with creative edge, I am a Brand Marketing, Digital and Communication professional. In 11 years of experience, I have led many successful assignments for few of the top brands.

With rich experience in marketing; I can discern complex insights and efficaciously roll campaigns to deliver on business objectives. In few of my last assignments I was the marketing and communication lead where I was responsible for strategic marketing based upon key consumer insights. As a marketing professional I have developed omni-channel strategies and brand plans.  Excellent project and budget management skills have been the key drivers for a successful execution of projects during these assignments.    

Project Management comes naturally to me. Right from the advertising agency days, I have led my client accounts and shown business results through top line growth. Extending the same skills during my corporate work experience, some of my projects have earned me internal organization recognition.

My greatest body of work lies in bringing great content to the right communities both offline and online. I have worked in the retail and direct marketing industry which gives me great exposure into the brand voice, the consumer expectations and how to match the two.

At present, I am preparing to be a new age marketing professional. My evolutionary journey from a media centric to a content centric marketing professional, continues through up-skilling myself in sync with the current environments.   In future, I will continue to create great multi- channel consumer experiences based on key consumer insights.